Evgenij Zamjatin (in english often spelt: Zamyatin), * 20.01./1.02.1884, + 10.03.1937, was a politically clear-sighted forerunner of Aldous Huxley and George Orwell. In Russia in 1920-1921 Zamjatin wrote his novel "We" (in russian "My") about a totalitarian state, where individuals mean absolutely nothing, but the collective "We" is all that matters, and where the recently discovered centre of fantasy, imagination and free thoughts in human brains is to be eliminated through surgery.
The novel "We" was printed in english and french in 1924, and in russian in Praha/Prag in 1927. It is reckoned to be the forerunner and model for Huxley's "Brave New World" which came in 1932, and for George Orwell's "Nineteen Eighty-Four", written in 1948 and published in 1949.
The simple title of the book "We" shall draw attention to the most fundamental of all the words used in language manipulation in the totalitarian or totalistic (including so-called western democratic) states during the 1900s.
The small keyword of all brainwashing by means of language is the frequently and incessantly abused personal pronoun
we - us
and its corresponding possessive pronoun
We may remark that the brainwashing and state totalitarian abuse of "we" and "our" seems to be, and for long to have been, especially common in the scandinavian states and realms of Denmark, Norway and Sweden. In no state and realm has this personal and possessive pronoun been so absurdly and madly abused as in Sweden. (See also our page in scandianvian: Vår tids 1984-språk (nytale).)
(To be continued)